Building the UX team that always wins - The Details
Well, better late than never, right? This post is almost 4 years late. Before you start judging my punctuality :-) let me explain. Btw, if you are wondering what's the connection - check out my earlier post on this topic, back from 2017 :-)
So there is really no excuse. Life gets busy, priorities change, and things take a back seat. As I steered my career in a new direction over last several years - this whole website and the associated blog faded in the background, although I never stopped thinking about it nor I let it go completely. That's the real reason. Believe it or not, but it is the truth!
Having said that, there is no time like 'today' to finish what you started long back, and there no time like 'now' to start thinking what this could be in the future.
So here I am...finishing what I said I would finish, when I wrote that first article back in April of 2017 and gave a speech to the local community of practitioners about my experiences on building an UX team from the ground up. And not just building btw, but make it grow and thrive and adapt to rapidly changing business environment. Making it sustainable if you will and the place to be, for talent across the company and the region.
I encapsulated all my learnings in the attached presentation, and I shared it with UX practitioners and leaders that night but I dont believe that talk was ever recorded. For the benefit of everyone who couldn't attend or for those who wanted to get into details more, I wanted to do deep dive in a series of blog posts but that never happened. So in the interest of time (!!!) I am going to share the entire deck which speaks to the best practice pillars in detail, gives examples and explains the strategy and tactics that I used to grow and keep the UX team relevant.
Things have changed a lot since then as I left the hands-on UX practice/leadership behind per say. But I still think you will find some of these tips useful if you are struggling to keep up with ever changing world of UX or keeping team members motivated to keep learning more. Finally, some of this advice can be used for other teams too, not just a UX team, because ultimately you are dealing with people, and keeping desires and needs of your audience in the center always helps.
I look forward to your comments or questions if you have any. And I promise, I will jot down my thoughts in this blog at some regularity and will avoid long pauses. I do think my future posts will be about what I do these days more than core UX/UI/Design or Research related work. What I do is very much customer focused work but much broader than solely the digital product design.
So that’s about it. Hope you enjoyed ‘my rambling’ here and the nuggets from the presentation.
Until next time, stay healthy and stay safe!
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